INCREASE YOUR IMPACT.

CHANGE MORE LIVES.

get starTed

Are you a difference-maker?

Do you have...


MESSAGE people need to hear?

A CAUSE people should support?

PRODUCT or SERVICE that changes lives?

If you do, we should talk.

Terri Podenski, M.A.
Founder & Chief Impact Architect

Hi, I'm Terri. You have something important to share with the world and my passion is helping you get it out there in a bigger way. I know how hard it is to rise above all the noise today and get people’s attention. 

What’s the key? Is there a magic formula? Why do things that seem to work for other people not work for you?

 These are all good questions and you need some good answers before you spend another dime on marketing.

you need a breakthrough.

When people are looking for a breakthrough in their business or ministry, they usually work on more promotions…

A new email marketing campaign. A new blog post. A new product. A different marketing tactic. More social media activity. Facebook ads. A new website. Or just some good old-fashioned “hope and pray” marketing. 

It's exhausting, isn't it?

I can tell you, if these things haven’t worked for you yet, they’re probably not going to work for you now. At least not yet.

You have a deeper problem.

Clarity. Strategy. Impact.

Rather than focusing on surface strategy tactics like those mentioned above, we dive deep into your business first to get clarity on five key things:
  1. Who you are;
  2. What you do;
  3. Who you specifically help;
  4. The outcome of working with you; and
  5. How you are different from others in your market.

What is it that makes you stand out from the crowd?
What’s fascinating about you?

I love what Sally Hogshead says about finding your unique,
“fascination” advantage that hooks people and gets you noticed:

"Better isn't better. Different is better."

Different is what will help you position yourself in your market and our CSI approach of Clarity, Strategy and Impact helps you figure it out. 

In short, you must have absolute clarity on your message and your audience before you can even begin to craft an effective strategy to get you known and pursued in the marketplace. Then and only then will you achieve your goal to have greater impact, change more lives and make more money.

Clarity will drive your messaging, your branding, your website, your blog topics, your printed materials, the products you create... everything about your business. Clarity brings action based on a clear strategy. Without that crystal clear strategy, all of your marketing efforts will be shots in the dark. 

our services

BRANDING

It all starts with Branding

Your brand is your business. The visual system that expresses your personality, values, and competitive edge. 

read more

User interface

On both Mobile & Desktop

Take a competitive edge with customized web design adaptable to modern day technology. 

read more

website

A strong Web Experience

In addition to mobile applications, users are increasingly accustomed to interacting with websites

read more
Terri Podlenski is the one of the most remarkably talented people I have ever worked with in the internet arena. Her work ethic is truly a testimony and model for all Christians in business.
Suellen Roberts, Founder and President, Christian Women in Media
WOW! WOW! WOW! LOVE IT!!!!! Thank you for the spot-on page. Really nice. Love what you have done with the copy...really good edits. Can I just tell you how much I appreciate working with someone who takes initiative and comes up with something BEYOND my expectations??!!
Beth Craig, Speaker
Terri has been an incredible source of sage advice, professional counsel, and offered invaluable ministry development expertise. Not only has she become a great friend but a spiritual comrade in the building of God's kingdom. She is all about kingdom business and that is why I love her so!
Janell Rardon, Professional Speaker and Author, Rock-Solid Families
Working with Terri on my speaking materials and products has been an absolute blessing. Her work is extremely professional and was intentional to my specific needs. I would not hesitate to recommend her services as she is truly gifted in this arena.
Kris Peterson - Speaker, Writer, Fitness Trainer

portfolio

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MEET OUR TEAM

TERRI PODLENSKI, M.A.

Founder and Chief Impact Architect

Terri combines her creative graphic and web design skills with her insightful business and marketing skills to help difference-makers get noticed, increase their impact and change more lives. Brainstorming, strategizing, digging deeper and helping people get clarity are her passions. Read more

ARACELI STURROCK

Impact Support Specialist

Araceli is the poster child for being a team player. She is also a creative instigator with a great design-eye and helps manage projects to ensure they are done to the highest standard and delivered on time. 

ABBY

Chief Fun Instigator & Security Officer

How can you resist this face? Abby is the happiest little thing, loves to play and works for treats. She also announces all of our visitors with a little bark and an invitation to come in. Expect to be greeted with a "baby" in her mouth :) 

We've helped some wonderful people

We love what we do and we love our clients.

DIFFERENCE-MAKERS...
CONFERENCES, EVENTS & MORE... featured on our site, StandoutEventMarketing.com

LET’S TALK

If you have a project in mind, we'd love to chat about it and see if we're a good fit for each other.

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  • Office

    10473 Artesian Springs Ct, Spring Valley, CA  91977

  • email

    terri@smartcreativelab.com

  • phone

    +1 (619) 200-0432